Campaign element groups
Find the campaign element you need faster in a Campaign Designer where related elements are combined into groups in the Elements area. A group is displayed as an icon marked with an arrow. You can expand it to view the elements that belong to that group. Both grouped and ungrouped elements appear in the same Elements palette: frequently used elements stay directly available, while related elements are organized into groups. Element grouping is available in the Campaign Designer of the Email Marketing, Digital Ads, Lead Generation, and Event Management apps.
Element groups
The Elements area contains the following groups:
- Triggered entry. Elements that add participants to the campaign and start the flow, either on a schedule or in response to an event. For example, the Add from external landing page element adds participants when a web form is filled out on a landing page integrated via webhooks.
- Data management. Elements that create or update Creatio records for the campaign's participants. For example, the Add data and Modify data elements.
- Flow logic. Elements that route participants through the campaign and control its timing and branching. For example, the Timer and Form submitted on external landing page? elements.
- Outcomes. Elements that define the result of a participant's journey through the campaign. For example, the Exit from campaign and Add to event elements.
In Creatio 8.3.3, the Add from external landing page element is named Add from web page, and the Form submitted on external landing page? element is named Web page.
An element can belong to more than one group when it serves more than one purpose. For example, the Add to event element appears in both the Flow logic and Outcomes groups.
Some elements are not assigned to a group and appear in the Elements area outside the groups. For example, the Send audience to Google Ads and Send audience to Meta Ads elements, available in Creatio 8.3.4 and later. Custom campaign elements are also not assigned to a group out of the box.
Learn more about each element: Campaign element reference.