Version: 10.0Marketing

Ad Audiences functionality usage policy

Creatio Ad Audiences functionality enables integration with your accounts on third-party advertising platforms, such as Google Ads and Meta Ads. Creatio does not govern your accounts and is not responsible for outputs that such advertising platforms provide. The following usage policy applies to the functionality.

By sending ad audiences from Creatio to Google Ads or Meta Ads, you agree to the following:

Be responsible for ensuring that any audience you send through this functionality complies with all applicable laws and regulations of any country to which the audience data relates, including but not limited to the GDPR, CCPA, and the advertising policies of third-party advertising platforms, such as Google Ads and Meta Ads.
Only send audiences that include people who have granted consent for advertising and ad personalization purposes. This consent is separate from, and additional to, any consent obtained for marketing communications, such as email or SMS opt-in.
Be solely responsible for obtaining, recording, and, if required, demonstrating this consent. Creatio does not collect, verify, or monitor consent status on your behalf.
Acknowledge that third-party advertising platforms, such as Google Ads and Meta Ads, apply their own usage policies and consent requirements to any audience data sent through this functionality, including but not limited to Google's user consent policy and Meta's Custom Audience Terms, and that these must be satisfied independently of the acknowledgment in Creatio.
Acknowledge that Creatio and its employees do not verify the legal basis or consent status of contacts included in an audience, and are not responsible for the consequences of sending audiences that do not meet the requirements mentioned above, or in third-party advertising platforms' policies, or applicable laws.

See also​

See also