How to set up lead source tracking

To use lead source tracking function, perform the following steps:

1.Set up tracking parameters (UTM marks). Use Creatio lookups where tracked website addresses are matched to UTM marks to identify the websites during lead source tracking.

2.Embed the cookie tracking script in the HTML code of all website pages.

Contents

•What are UTM marks

•How to set up UTM marks

•How to embed a cookie tracking script on your website

•Rules for determining lead sources (with examples)