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Version: 8.3Creatio Financial Services CRM

Add a financial product

Build a structured product catalog, maintain pricing and availability and manage key product details. This ensures consistent and reliable product data across product selection, onboarding, and servicing. Manage products in the Products section that stores information about the financial products and services offered by your organization, such as cards, bank accounts, loans, or investment services.

To add a new financial product:

  1. Open the Products section.

  2. Click New. This opens a mini page.

  3. Fill out the main product characteristics.

    Field name

    Field value

    Photo

    Logo of the product shown in selection and product pages. Click to add an image. Recommended aspect ratio 1 : 1.

    Click to update the image.

    Click to delete the image.

    Name

    Name of the product or service. Required.

    Category

    High-level product category. Used to filter the Type field. Required.

    Type

    Specific product type filtered by the selected category. Required.

  4. Click to continue filling out its characteristics.

  5. Fill out the product profile.

    Product profile
    Product profile

    Field name

    Field value

    Status

    Current lifecycle status of the product. On the product page, the status is displayed as a progress bar. Only products in "Current" status are available for selection.

    Available for

    Target customer segment. For example, "Contact" (retail), "Legal entity" (B2B).

    Subtype

    Subtype filtered by the selected type. Optional. For example, "Personal CDs", "Business CDs".

    Owner

    Employee responsible for the product. Populated automatically using the record creator, but can be changed.

    Start date

    Date when the product becomes active. Required when status is "Current" or "Outdated".

    End date

    Date of product deactivation. Required when status is "Outdated".

    Inactive

    Hides the product from offers and selection flows. Use when the product is withdrawn from sale or shipment.

  6. Add general product information on the Product information tab:

    Field name

    Field value

    Link

    URL to a related public web page.

    Short description

    Brief features that distinguish the product within its category and type. Displayed on the product selection page.

    General conditions

    Summary of key product features.

    Benefits

    Advantages displayed in the additional information window during product selection.

    Notes

    Additional internal information about the product.

  7. Save the product.

As a result, the product record will contain all required information and will be ready for further use.

Fig. 2 Financial product
Fig. 2 Financial product

See also

Form funancial product categories and types

Form financial product conditions